People who get it.

First off, I’d like to say a big, juicy thank you to everyone who has read my blog over the past few days. It means so much to me that you all are reading and sharing and commenting. If I could describe my mood right now, I’d say somewhere between elated and fan-f*cking-tastic. Enough of that. We have work to do.

It has recently come to my attention that I’m spending a bunch of time describing what not to do in the social media space, but less time focusing on what people and businesses SHOULD be doing. Ok, I might have made up the “it has been brought to my attention” part. No one brought this to my attention. I just wanted to write about it. So here it goes.

I have met so many great people via Twitter and Facebook (mostly Twitter, but sometimes Facebook) that sometimes I just sit back and try to think about how different my life would be without these sites and then my head explodes and I take deep breaths and suddenly everything is back to ok again. “What makes these people so great,” you ask? Well, there are an infinite number of answers to that question, but they all boil down to one very simple answer: they talk to me. Sometimes about stupid, immature stuff. But they talk to me.

This may not seem like a deep thought, but it is. Trust me. I know where I’m going with this.

Interaction. It’s a simple concept, really. You talk to people. You ask people in your online community how they are doing. You comment on the funny video of the monkey throwing feces that someone just shared. Did you think that I could use the word ‘feces’ twice in one week? Well neither did I.

You let your walls down and connect with other users without the pretense that you are going to try to sell them something or promote yourself or your brand. Most importantly, you listen before speaking.

So on this beautiful Friday in February, I’d like to recognize a few people and accounts that are truly great ambassadors for their brands and themselves. The one thing that all of these people have in common is that they are people first, and marketers second. And all you have to do is look at their accounts to see the difference.

So here it goes. My very first ‘People Who Get It’ list. #pwgi if you want to follow along on Twitter (I know it’s not pretty, but is anyone really getting anything good out of #followfriday anymore?).

1.) interactiveAmy

2.) Garrett Popcorn

3.) Tim McDonald

4.) Barbara Maldonado

5.) Ramon De Leon

There are so many amazing people out there, and it’s as much your responsibility to find them as it is for them to find you.

Who am I missing? What characteristics do you think make a great online marketer or brand ambassador? Is anyone else going to the Monster Truck Rally at the Allstate Arena tonight? No? Ok.

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